The following will detail how a writer would use Embermine to bring their works to the world and how this system removes the many friction points found within the current publishing marketplace.
So, imagine that you are a new writer.
You have few financial resources and fewer professional connections. The only thing you have is a manuscript and a desire to bring this story to the masses.
In the current publishing space, you can either vie for the affection of an established or independent publishing company or take the self-published route. Both options present numerous problems. The first involves tethering yourself to a centralized entity which views you as profit opportunity, and the second provides a scattered set of tools and the illusion of agency.
Trying the traditional route, you attract interest from one of the top five publishers. You sign a contract believing that your dreams are finally coming true. Later, you realize that this entity owns most of the rights, both electronic and physical, to your work. They also dictate what you can or cannot do with your work. They spoon-feed opportunities to keep you around. They’ll keep you around if you deliver the goods.
Nowadays, more and more writers like yourself avoid this route and instead try to self-publish and take matters into their own hands. You decide that you want control and agency in your art. Without a publishing company, you don’t have direct access to the professional-level promotions, advertising, networks, or distribution you require. So where do you go? You decide to use Amazon and their self-publishing resources.
This leads to high-friction relationships with collaborators expecting up-front payments, non-focused environment for finding said collaborators, giving up minimum thirty percent of royalties, and living with a two-month latency payment period. You have spent $3000 for the cover art, interior design, and editing which you now must cover over wide increments in order to break even, months later. And that is if everything goes well.
For writers, Embermine can eliminate friction at many points of this process, maximize effect, and provide tools for sustainability. Here’s how:
When you create an Embermine User account, your core identity is verified and established. This ID is the singular, unique “you”. You can choose to reveal yourself, or not. Privacy and security are enforced on the platform, allowing you to reveal yourself on your own terms. All aspects of yourself which you create and all data of the actions you take within the environment are fed back to this core identity to which only you have full access.
To start projects on Embermine, one must first establish a Creator Entity. This can be publicly identical to your User ID, but again, you’ll have the option of revealing yourself on your own terms, allowing pen names and aliases.
When you create a User account, you are automatically rewarded a set amount of Heat, which is a unit of value on the Embermine environment that is the measure of activity surrounding all Entities. Every interaction costs an Entity Heat with the option of the User to donate more to boost signals of certain Projects or individuals.
Finding the Others
In the old tradition of publishing, collaborators are often found for you by your publisher or agent. In some cases, you may have someone in mind, but in some cases, the publisher convinces you that his or her work may not be the best for the market, or something to that effect.
With self-publishing, networking is critical without a professional apparatus available to handle it all for you. What usually ends up happening is a big-game hunting expedition throughout Facebook groups, Reddit subs, Twitter feeds, and various freelance sites like DeviantArt. In some cases, collaborators may find you, but with a scattered signal, ideal, vetted connections would be quite rare.
So as a Creator on Embermine, you have a manuscript. You need an artist and an editor. You announce your Project. This creates a Project page which includes details of the Project as well as providing a space for communicating its progress moving forward. Upon finalizing a Project’s setup, a Project Compact is opened; this is an ongoing, functional “document” which collects all smart contracts generated between the Creator and Collaborators as well as listing the Project Objectives and Settings.
An artist reaches out to you about your work. After discussing the book on the Embermine chat, documenting the conversation, and seeing her past work, you send a proposal to negotiate a percentage of royalty share of the Project. She agrees on a ten percent share. That is ten percent of all revenue generated by the Project after launch on the Marketplace.
You also strike a deal with an editor for an identical share. This leaves you with eighty percent share of your book, an enviable deal in the current publishing space. It also creates a much better long term opportunity at both more compensation and exposure for the artist and editor.
After royalty shares and roles have been discussed, you now create a Smart Contract with each Collaborator. These User-generated programs condense all the contractual agreements between two parties into pre-populated sets of recognizable variables, while eliminating all legalese. You don’t even have to look at the code you generate. (though you can) Templates will be provided to assist in various use cases, allowing you to fill in the proper terms, which then generates the code.
Once you and the Collaborators sign off on the contract, it is encrypted to the Project Compact. With this system, you can be sure that your Collaborators will have to accomplish the agreed upon work in order to get paid, and Collaborators will know that they will get paid when the Project’s products are sold. Trust is no longer the sole enforcer of agreements in your professional relationships.
After working with your new editorial partner in Embermine’s Space, polishing and revising your manuscript in the embedded Microsoft Word app (or other third party writing software), you then front the book with the perfect cover the artist created using the Adobe Creative Suite app in Space, allowing you to add your comments and send final approval. These tasks fulfill the required Project Objectives, allowing the Project Compact to publish the book and distribute it to the Embermine Marketplace.
Community Engagement with Results
As you’ve worked on your manuscript with your new Collaborators, you have been engaging interested persons within the online community and your Project Page. You’ve released samples to draw attention to your team’s work. People talk about your book. Every comment, up-vote, tag, and recommendation generates Heat around you, your Collaborators, and your Project, which gives it them all a more significant presence in the Platform’s recommendations and searches.
Then upon the book’s release and subsequent sales, you and the Collaborators can interact with fans and potential readers through social engagements, livestreams, and forums. Again, every purchase, comment, up-vote, tag, share, or recommendation generates Heat which increases the momentum of the book’s popularity and potential sales as well as increasing the Heat and reputation of the individuals involved, leading to more opportunities and more leverage in future royalty negotiations.
Instead of having a scattered social network presence to build your supporter base, you have access to an environment designed so that everything that is connected to you also feeds back to you. Your connection to your work and all interactions and transactions associated with it is never severed or lost. Embermine is the complete and secure hub for your creative, networking, identity, rights, and revenue management tasks.
The Embermine platform is a space where you can create stable connections between yourself and your Collaborators, your supporters, and your works.
When a Customer purchases your book, the transaction is between them and the Compact not directly with you or any individual within the Compact. This secures privacy by eliminating the need for the Customer to share any information with any individual during the transaction process. This also circumvents the need for a transaction to also occur between the Customer and everyone involved with the Project to ensure revenue share.
A Project Compact is one form of what we call a Composite Entity, or simply, Composites. Composites are two or more independent Entities, called Components, encrypted together by Smart Contracts to operate and behave as a singular Entity.
Component Entities maintain complete autonomy except with respect to the Smart Contracts attached to the Composite, then they only operate in full consensus. This allows a Composite capable of interacting as an individual Entity with other Entities on the environment.
It is entirely possible that you will want to work with this artist and editor again for another Project, perhaps the sequel. In this case, you can create a Composite with them, duplicating the blueprint of an already successful collaboration. This makes it easier to keep the whole gang together, and even try out and add new Collaborators e.g. allowing the Composite to negotiate a Smart Contract with a Publicist for a revenue share that is separate from their existing agreements. This function of the Composite allows the group to share, in proportion, the costs and profits of mutually agreed upon support services or even Collaborations.
Now that your e-book is in the wild and being circulated, how do you protect both you and the Customer’s investment in it? Again, collaboration is established.
Using a non-invasive encryption process, a unique key is created for your book’s digital file immediately upon purchase. That key—and only that key—can be used to open that digital file with that Customer’s account, in accordance with the terms of the sale. With both the encryption key and the digital file existing independently upon a completely decentralized and transparent ledger and storage network, access, when granted, is always available and there is no ambiguity to the rights granted with that access.
This ensures that the Customer will always be able to find and interact with the product, regardless of what device they have or where in the world they are located. It also ensures that your book will also only be available for use by those who have paid for the right to do so.
Additionally, all customers will get their products updated immediately when any changes are made to the source files and re-published. Customers can choose to have the updates not applied to their copy by opting out of the updates.
This is only one of many possible Embermine uses. By utilizing this platform, a broke writer with no existing professional connections and one unedited manuscript can start a sustainable career without the use of intermediaries.
In the case of an new or established writer who wishes to offer their catalog for sale on other markets or platforms, Embermine’s Payment Capture Technology can intercept those wide, incremental payments and feed them through the Project Compact, distributing the royalties accordingly.